SWiM Starting with Me: On Settling for Second Best

SWiM Starting with Me

A practical approach to promoting corporate and personal ethics.

Wednesday, May 07, 2008

On Settling for Second Best

Is settling for second best ever enough? Just the very word “settling” suggests a surrender of some sort. And “second best?” Well, you decide. In practical sense, I accept that I will not always achieve the “best” outcome, but I resolve never to settle for second best. To do so means I will always be selling someone short, I will not be delivering what I am truly capable of, I will always be falling short of my implied or explicit promise to others.

Repeat this: Starting with me, second best will never be enough. I will always keep working to achieve the best.

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